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Advertising Age Article Abstract

Five Surprising Facts Marketers Should Know About 2010 Census Stats

From Expansive Minority Growth to a Decline in Children, Trends Offer Insights in Terms of Consumer Spending

Published: April 04, 2011

Having access to the final, hard Census numbers gives researchers and planners the ability to quantify exactly how much these trends are taking hold and what areas are seeing the most impact. Here are five findings everyone in the business should be aware of. ...

Full Article Word count: 2078

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